Etro: Italian design, colorful, paisley, feminist and feminine (the neckline is daring, the dress has pockets)

I remember the first time I saw Elvis (’68 Comeback special, TV) and I remember the first time I saw Etro (a boutique in the St Germain area of Paris). Bright colors? Wild designs? I was a woman in love with French discretion but this Italian designer awoke something primal in me — a need for passion and adventure in spirit. These well-cut and flattering dresses fall softly on the body, like most sheath or wrap dresses, but here Etro lowers the neckline, adds the color, raises the quality of the material, and then plays with the intricate design. And since the dresses have discreet, deep pockets, these dresses are certainly appropriate as professional attire — with a little bit of sass — you can have a degree in finance (or any other qualification traditionally held by a man) but you don’t have to be afraid to be well-dressed woman. Beautiful clothes enhance a woman’s confidence, and like any holistic catalyst, make her smarter, more intuitive, and adaptable to her environment. Certainly makes my jobs on Monday morning more enticing!

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